Marketing that defines brands and drives business growth. That’s how we describe what Henry Russell Bruce does for its clients.
Are You Converting Your Leads Into Sales?
Do you have an established sales funnel that generates leads on a consistent basis? Do you have a database for email marketing? Are you able to convert any leads from trade shows to sales? Do you use offers, such as white papers, reports, contests, Pay Per Click or email marketing campaigns to draw visitors to your site? Do you have forms in place to capture data on visitors to your website? Could you use materials or program development for your dealer network? If not, HRB can help.
You Know Your Website Needs a Redesign When …
- Your site looks like a brochure and does not generate any leads.
- There is no offer or call to action on your site.
- Your site has not been optimized for keywords visitors use to find services like yours.
- No one on your staff can make changes without calling the guy who designed it.
- Your site is not optimized for the rapidly growing volume of mobile devices.
Are You Getting Your Share of Free Media Coverage?
Ever wonder why your competitors show up everywhere online and in the trade industry media and get all the attention? It’s usually because they have launched a public relations campaign to build awareness of their company and its products. Repeated coverage in business and industry media builds credibility and keeps a company top of mind. How can you start a PR program to generate free coverage? We’ll explain step-by-step how to get started with creating awareness and media coverage for your company.